How to achieve the Jon Kortajarena look:
- Use layering for a functional yet attractive ensemble.
- Grow out that hair and stubble for a modern, masculine look.
- Consider tailored, slim evening and formal wear that flatters the frame.
- Chunky knits can add sophistication.
- Dress to your body shape.
- Learn Spanish to complete the rugged, devil-may-care Mediterranean look. Well that bit is optional, but it might work.
Jon Kortajarena Redruello (born 19 May 1985 in Bilbao, Spain) is a Spanish male model. He is known for his distinguishing hair, chiseled cheekbones, piercing stare, and full pout. He has landed advertising campaigns for Just Cavalli, Versace, Giorgio Armani, Bally, Etro, Trussardi, Diesel, Mangano, Lagerfeld, Pepe Jeans but notably Matinique, H&M, Guess and Tom Ford for his consecutive seasons with the brands. On June 26, 2009, Forbes ranked Jon Kortajarena 8th in The World's 10 Most Successful Male Models.
Kortajarena currently ranks No. 8 on MODELS.com's Top 50 Male Models, and at No. 7 on their Top 25 The Money Guys list.
Kortajarena was discovered while vacationing in Barcelona when he went with a friend who got invited to attend a fashion show. There, Eduardo Sayás, a booker from View Management, noticed him and persuaded him to give the fashion world a go. His first professional experience was in Cibeles fashion show for Roberto Verino. Being a minor then, he had to convince his parents to let him travel to Paris. So he left Bilbao, his hometown, and started stepping into fashion in the French capital. In 2004, at the age of 18, Kortajarena became the face of Just Cavalli for Roberto Cavalli's spring campaign which quickly jet started his career. He made his international fashion show debut at the fall Milan and Paris fashion weeks for Emporio Armani and John Galliano. Two months later, in New York, Steven Meisel photographed him for Versace. Kortajarena's other runway credentials include walking for Bottega Veneta, Dolce & Gabbana, Salvatore Ferragamo, Giorgio Armani, John Galliano, and Chanel in Milan and Paris. Kortajarena appeared in a commercial for the sugar-free, Fanta Z “Mediterraneo”, a TV ad in 2005 which poked fun at the departed Fanta Lite. Its content, though, quickly drew complaints in Britain and it eventually became restricted to the post-9pm broadcasts.